Bluetera partnered with FormaCars to replace their outdated, broken website with a modern, dynamic platform that enhances the customer experience and streamlines operations. The new design focuses on user-friendliness, search engine optimization, and seamless mobile responsiveness.

Key Features & Accomplishments:

• Modern & Dynamic Design: The new website boasts a visually appealing design that reflects FormaCars’ brand identity and engages users. We implemented dynamically loading content to improve site performance and provide a smooth browsing experience.
• Custom Member Portal: A core feature of the redesign is a secure, custom-built member portal. This portal allows FormaCars’ customers to easily place orders, manage projects, and access important resources.
• Search Engine Optimization (SEO): Bluetera implemented best practices for SEO, ensuring the website is easily discoverable by potential customers through relevant search queries. The site’s structure, content, and metadata have been optimized to improve organic search rankings.
• User-Friendly Content Management System (CMS): FormaCars now has the ability to easily update and manage their website content without requiring any coding knowledge. The intuitive CMS empowers them to keep their information fresh and relevant.
• Mobile-First Approach: With the increasing use of mobile devices, the new website was designed with a mobile-first approach, ensuring optimal viewing and functionality on all screen sizes.
• Secure & Reliable Hosting: Bluetera provides secure and reliable website hosting services in Winston-Salem, NC, ensuring optimal uptime and performance for FormaCars’ online presence.
• Microsoft 365 Exchange Email Support: Bluetera provided additional IT services to assist FormaCars in properly utilizing their Microsoft email accounts with their website forms and merchandise QR codes.
• Monthly Website Maintenance & Security Services: Bluetera is providing ongoing monthly website maintenance services and security monitoring to ensure that the FormaCars website continues to perform optimally.

Results:

The new FormaCars website has been instrumental in enhancing their online brand, improving customer engagement, and driving business growth. The user-friendly interface, enhanced functionality, and SEO optimizations have contributed to increased website traffic, improved lead generation, and a more efficient sales process.

Summary

Service Type

Custom Website Design

Provider Name

Bluetera,

615 St George Sq Ct Suite 300,Winston-Salem,North Carolina-27103,
Telephone No.336-500-7707

Area

Columbus, OH

Description

Bluetera delivers custom website design and development solutions. Discover how we helped FormaCars create a dynamic, user-friendly website with enhanced functionality and a seamless member experience.